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In B2B setup a product manager plays a technical role. They are responsible for leading the design and development of a company’s products and execute product strategies in coordination with other departments like IT, R&D, marketing and sales.
The role of product managers in B2C setup is to develop, manage and strengthen the product brand. They look to maximize the user experience by understanding the consumer’s mindset and incorporating customer expectations into the product/ service.
Stream | Graduation | After Graduation | After Post Graduation | |
---|---|---|---|---|
Path 1 | Clear Class XII in any Stream | Pursue Graduation in Any Discipline for 3-4 years | Pursue M.B.A in Marketing for 2 years | – |
Path 2 | Clear Class XII in any Stream | Pursue Graduation in Any Discipline for 3-4 years | Pursue Certificate Course for 1 year in Product Management | – |
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