Bright Ideas Come to Life at GESS DUBAI


Every year thousands of visitors come to GESS Dubai to experience the biggest education show in the Middle East.

For 11 years now, GESS Dubai has been the region’s premier education event, with two exceptional platforms aimed at accelerating the future growth of the education sector in the Middle East. One, the exhibition has provided leading companies and brands from all over the world to showcase innovative products and solutions designed to help teachers and students perform better.

GESS Dubai has provided an effective platform to engage school decision-makers and present their products, services and solutions covering a broad spectrum of business categories – from books and uniforms, to gadgets and technologies as well as furniture that can significantly impact the delivery of instruction, improve student learning and performance, enhance teacher effectives. These exchanges not only contribute to business growth, but ultimately have an impact on raising education standards and developing the education market in this part of the world.

The exhibition offers educational decision-makers exposure to the latest innovations in educational products and services, as well as live demonstrations from global market leaders.

This year, more than 550 suppliers representing 39 countries, majority coming from foreign countries. There are country pavilions grouping exhibiting suppliers from the U.K., Germany, U.S.A., Korea and China.

“The 2017 edition of GESS Dubai saw an increase in the quality of visitors at the event, with a 16.5% increase in private school attendance, 51% increase in procurement manager and 29.81% increase in school owners. More and more companies are using GESS Dubai as a platform to launch their products in the lucrative education market as visitors came from 87 countries worldwide. GESS Dubai is the only way to reach out to such a targeted audience of education buyers,” said Matt Thompson, Project Director, Tarsus F&E LLC Middle East, organisers of GESS Dubai.

Meanwhile, the conference component, which has been organised in collaboration with the UAE Ministry of Education, gives education professionals the chance to learn from global best practices in education as well as the latest insights from leading local and international experts on a wide range of areas – from happiness to neurolinguistics programming, from classroom design for enhanced learning to creating robots and drones as well as apps from scratch not only to apply concepts learning in classrooms but also to integrate digital skills and knowledge with a student’s or the teacher’s everyday life.

The show is free to attend, and registration is now open to the public via the show’s website at